IDEAS & INSPIRATION

Email marketing has been around almost as long as emails have but has it lost it’s shine? Are we just wasting our time sending out emails? Don’t people just ignore them? So why do email marketing? In this blog, I’ll detail why email marketing may be much more effective than you think!

If you’ve never had a website professionally designed before, you may not realise what you need to provide to your website designer to make your website the best it can be. Some of the things you need to provide can be a little time-consuming and most of the time, these things are the reason that web design projects can drag out for months on end.

In this interview, Jan Sky from Brain Potential and I talk about all things NLP copywriting, marketing, niching and more.

There are so many different types of marketing software out there these days that it can be really overwhelming and can add up in costs too. So, what marketing software should you use in your business?

Copywriting is important because when done right, it will attract your target audience, draw them in and convert them to high-value customers. Here’s a bit more detail about why copywriting is important for your business...

As cliché as it sounds, now more than ever, blogs are a vital part of a good long-term marketing strategy. But why? Here are 3 reasons to consider…

Marketing experts harp on about branding all the time but as a small business owner you may be thinking… “Why do I need to build a strong brand?”. “Surely branding is just for big businesses”. “Why would I spend hundreds of dollars on a logo when I can create my own?”.