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Blogs to Bullion

Blogs to Bullion

As cliché as it sounds, now more than ever, blogs are a vital part of a good long-term marketing strategy.  But why?  Here are 3 reasons to consider… Get Known, Liked and Trusted You can tell everyone you are an expert in your field at every opportunity you...
Why is branding important for small business?

Why is branding important for small business?

Branding is one of those things that we often associate with large corporations – the concept often springs to mind big names such as Qantas, Ikea or Smirnoff . So, why is branding important for small business? What is branding? We should probably start by defining...